These  and  Super-Efficient Refrigerators and Freezers

• are the most energy efficient appliances in Europe
• use high quality material and technologies
• significantly contribute to reduce CO2 emissions
• save natural resources, save electricity, and save money!

Energy+ is founded on an open dialogue and co-operation with the different actors and participants.

• You are a retailer: build genuine ranges comprising only the most energy-efficient appliances in Europe. Reinforce your "green" image, have your experience weigh in the setting of the trends of your market.
• You are a buyer: The Energy+ qualified products lists are the perfect tool to screen the market before bulk orders of the finest and most environmental-friendly cold appliances of the European market.
• You are a manufacturer: Reference your very best appliances as Energy+ qualified products, and have them promoted all around Europe. Expand your strategic development.
• You are a supporter: Join the numerous institutions and organisations that support Energy+, and become an active promoter of responsible, energy-saving and environmental-friendly developments.
• You are a consumer: Browse our Energy+ products database to select the perfect appliance. Do not hesitate to contact the Energy+ participants to know more about their offers and Energy+ ranges. Check the national events page, and come to our booths and workshops!

Simple organisation

• Aims: promotion of very energy efficient cold appliances.
• Tools: bi-annual publication of the Energy+ products and participants lists in all 13 participating countries.
• Competition: awards for the very best Energy+ products and marketing initiatives.
• Actors: strong and continuous commitment shared by a growing network of market actors, allowing manufacturers to develop new products.

Competitions to promote technical excellence

Focused on successful Energy+ marketing strategies as well as technical R&D, the European Energy+ Awards Competition addresses competitors from all participants, manufacturers, retailers, buyers and supporters. Regarding the products, the European Energy+ Appliance Award distinguishes manufacturers bringing innovation on the market via their most energy efficient appliances in various categories of cold appliances. The European Energy+ Participant Award for the most creative promotion campaign, of Energy+ retailers, institutional buyers and supporters, distinguishes the most active partners around the theme of energy efficiency.

Simple tools to facilitate marketing

The highly recognised Energy+ general design and logo are used through various promotion tools available to manufacturers and buyers to support them self-advertising their participation.

Making the best of potential technical progress

Manufacturers have long proved they could engineer very performant products. From now on with Energy+, they go a step further and actually develop those appliances with realistic marketing objectives.

Whole ranges of super-efficient appliances meeting consumers expressed needs

The FINAL Spring 2003 Energy+ lists published at the Hometech fair in Cologne register almost 900 qualified Energy+ models produced by 21 manufacturing groups.

Who are the Energy+ participants?

A network of more than 100 European Organisations Back Energy+

Together, the Energy+ participants – who have signed a declaration and accepted to dedicate time to energy efficiency – retailers, institutional buyers and supporters represent 15,500 retail outlets and more than a million dwellings throughout Europe.

Active participation in the technical specification definition process

Demand side actors have been actively involved in the process by contributing with their experience and expressing their interest when developing the specifications both generals and for the Energy+ Awards competitions. They have signed a document (Energy+ declaration) declaring their intention to promote and/or purchase appliances according to the Energy+ specifications. The names of all these participating organisations are published on separate lists, for each update.

Three groups can be distinguished:

Retailers, (1/2 of the demand side participants), regrouping large international retail chains as well as individual retailers, mail order companies and electric utilities. Altogether this makes 15,500 retail outlets spread all over Europe. Retailers being in direct contact with consumers have a key role to play regarding energy performances: they select ranges, put forward appliances and advise consumers at the time of purchase.

Institutional buyers, (about 1/5 of the demand side participants), comprising housing companies, national housing associations, and holiday parks. These buyers together possess more than one million dwellings. These buyers may bulk buy very energy-efficient products to benefit from a considerable ROI (return on investment) in terms of energy and money savings.

Supporters, (about 1/3 of the demand side participants) including environmental organisations, energy agencies and other organisations who in their daily work will push for and inform about the Energy+ appliances.